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Friday, April 20, 2007

Fast Food nation

I've been to some photoshoots that involved food. And when a photographer shoots food, they don't actually use food. Real food (or in the case, fast food), doesn't hold up well under photographer lights. Thus, it's often plastic. And it often looks better than the real thing (or in this case, the fast food real thing.) Here's a site that compares food ad shots with the real thing. And surprise, the real thing doesn't add up.

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